Hilton: The Ad You Stay In

Hilton knows it matters where you stay, even on social media. Working in tandem with Hilton and multiple agencies, we set out to bring that brand belief to life by partnering with top creators across TikTok. Each creator wrote, starred in, and filmed their own videos which were creatively woven together to form a history-making 10-minute long TikTok. The creators also released custom standalone videos to live on their own channels that drove awareness for the Ad and Hilton’s mission.

Watch the whole thing here